Business & Marketing Review Flashcard

Front

What is the process of recording, maintaining, and reporting an organization’s financial transactions and records called?

Back

Accounting

Front

Which term refers to a for-profit or non-profit organization involved in commercial, industrial, or professional commerce?

Back

Business

Front

What does Finance focus on in an organization?

Back

Managing assets, liabilities, equity, and cash flow

Front

What is the role of Human Resources in an organization?

Back

Recruiting, hiring, and training employees

Front

What does Information Management involve?

Back

Collecting, organizing, and securing data

Front

What is the purpose of Marketing in an organization?

Back

Delivering profitable products and services

Front

What does the term 'Mission' refer to in a company?

Back

The company's purpose and reason for being

Front

What is Return on Equity (ROE) a measure of?

Back

A company's financial performance

Front

How is Return on Investment (ROI) usually expressed?

Back

As a percentage

Front

What does Strategy refer to in a business context?

Back

A plan of action to achieve goals