Place Review SEM
Flashcard
•
Other
•
10th - 12th Grade
•
Practice Problem
•
Hard
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9 questions
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1.
FLASHCARD QUESTION
Front
The distribution channel that uses intermediaries.
Back
Indirect
2.
FLASHCARD QUESTION
Front
What intermediary does not take ownership of the product in the distribution channel? Options: Agent, Wholesaler, Retailer, Consumer
Back
Agent
3.
FLASHCARD QUESTION
Front
The path a product takes from the producer to the consumer
Back
Channel of distribution
4.
FLASHCARD QUESTION
Front
Services are distributed with what type of channel?
Back
Direct
5.
FLASHCARD QUESTION
Front
Clothing, TVs, Computers are considered what type of channel coverage?
Back
Selective
6.
FLASHCARD QUESTION
Front
When considering coverage required in channel management, manufacturer to retailer is ___
Back
Exclusive
7.
FLASHCARD QUESTION
Front
fan experience as it relates to live events refers to
Back
to the overall impression made on the sports or entertainment consumer.
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