Ethos - Pathos - Logos

Front

What is Ethos?

Back

Ethos is an appeal to credibility or character. It establishes the speaker's or writer's authority and trustworthiness on a subject.

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What is Pathos?

Back

Pathos is an appeal to emotion. It aims to persuade an audience by eliciting feelings such as pity, fear, or happiness.

Front

What is Logos?

Back

Logos is an appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade an audience.

Front

Identify the appeal: 'As a doctor, I recommend this treatment.'

Back

Ethos - This statement relies on the speaker's credibility as a doctor.

Front

Identify the appeal: 'Imagine the joy of a child receiving a new toy.'

Back

Pathos - This statement appeals to the audience's emotions.

Front

Identify the appeal: 'Research shows that 70% of people prefer this product.'

Back

Logos - This statement uses statistics to appeal to logic.

Front

What is the purpose of using Ethos in arguments?

Back

The purpose of using Ethos is to build trust and credibility with the audience.

Front

What is the purpose of using Pathos in arguments?

Back

The purpose of using Pathos is to connect with the audience emotionally and influence their feelings.

Front

What is the purpose of using Logos in arguments?

Back

The purpose of using Logos is to provide logical reasoning and evidence to support claims.

Front

Give an example of Pathos in advertising.

Back

An advertisement showing a sad animal in need of a home appeals to Pathos by evoking feelings of compassion.