Ethos Pathos Logos

Front

What is Ethos?

Back

Ethos is a rhetorical appeal to credibility or character. It establishes trust and authority in the speaker or writer.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

What is Pathos?

Back

Pathos is a rhetorical appeal to emotion. It aims to persuade an audience by eliciting feelings.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

What is Logos?

Back

Logos is a rhetorical appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

Example of Ethos:

Back

"As a doctor with 20 years of experience, I recommend this treatment."

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

Example of Pathos:

Back

"Imagine the joy of a child receiving a gift on their birthday. Help make that happen by donating today!"

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

Example of Logos:

Back

"Studies show that 90% of people who exercise regularly report better mental health."

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

How does Ethos build trust?

Back

Ethos builds trust by demonstrating the speaker's qualifications, experience, and moral character.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

How does Pathos influence decision-making?

Back

Pathos influences decision-making by appealing to the audience's emotions, making them feel empathy or urgency.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

How does Logos support arguments?

Back

Logos supports arguments by providing logical reasoning, evidence, and factual information.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Front

What is an example of a Pathos appeal in advertising?

Back

An advertisement showing sad animals in shelters to encourage people to adopt pets.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5