Promoting Image: PR

Front

Public relations is about one-way communication from the business to stakeholders

Back

True

Front

The purpose of PR is to change people's perceptions and attitudes towards the business and create a positive image of the business. True or False?

Back

True

Front

It is important that communication with stakeholders provides the correct communication.

Back

True

Front

PR should be...

Back

systematic

Front

A stakeholder is... (choose the most correct answer)

Back

anybody who is affected by the business or who in turn could have an impact on the success of the business.

Front

The potential audience of PR is...

Back

All of the above.

Front

What is an example of Public Relations? Options: Sponsoring Cultural Events, Awarding Scholarships to Local High Schools, Donating Equipment for Public Use, All of the above

Back

All of the above

Front

Press release is specific tool of ...

Back

Public Relations

Front

Which of the five major promotion tools includes building up a positive corporate image and handling unfavorable stories and events?

Back

public relations

Front

What do you mean by censorship?

Back

Power that government can disallow media from publishing