Entrepreneurship and Business Concepts

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Acquisition

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A business transaction where one firm buys either all of a company or most.

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Advertising

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A form of communication that's purpose is to persuade an audience to buy or take action.

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Appraisal

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An expert's idea or thought of the value of something, like an asset or an employee's job performance.

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Asset

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A thing of value that you own or lease, like cash or non-physical things like reputation.

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Assumptions

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Beliefs about how a business holds its customers, market and more.

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Barter

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A transaction where you exchange goods or services in exchange for other services or goods.

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Boot Camp

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A training program designed to increase knowledge and abilities at a fast pace.

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Brand

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Something that is publicly distinguished from other products or services so that it can be easily communicated.

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Breakeven

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When total cost and total revenue are equal.

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Business idea

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The first reason for setting up a business.