What is Ethos?
Ethos Pathos Logos

Flashcard
•
English
•
7th Grade
•
Hard
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1.
FLASHCARD QUESTION
Front
Back
Ethos is a rhetorical appeal to credibility or character. It establishes trust and authority in the speaker or writer.
2.
FLASHCARD QUESTION
Front
What is Pathos?
Back
Pathos is a rhetorical appeal to emotion. It aims to persuade an audience by eliciting feelings.
3.
FLASHCARD QUESTION
Front
What is Logos?
Back
Logos is a rhetorical appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade.
4.
FLASHCARD QUESTION
Front
Example of Ethos:
Back
Using a celebrity endorsement to promote a product, suggesting that the product is trustworthy because a famous person uses it.
5.
FLASHCARD QUESTION
Front
Example of Pathos:
Back
A commercial showing sad animals in shelters to evoke sympathy and encourage viewers to adopt pets.
6.
FLASHCARD QUESTION
Front
Example of Logos:
Back
Presenting data that shows a decrease in sales over three years to argue for a change in strategy.
7.
FLASHCARD QUESTION
Front
How does Ethos differ from Pathos?
Back
Ethos appeals to credibility and trust, while Pathos appeals to emotions.
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