Everfi Venture Entrepreneurial Expedition Vocabulary

Front

An overview of your business goals and includes details on how you think you are going to achieve them.

Back

Business Plan

Front

They sell directly to the customer, for instance a local shoe store that gets its shoes from the different shoe company to sell to customers that come into the store.

Back

Retailers

Front

A consumer need or want that can be potentially met by a new business.

Back

Business Opportunity

Front

Anything that has a value.

Back

Assets

Front

They sell products in larger volumes (but less than the manufacturer) to the retailer, such as a global shoe company that gets its shoes made by a factory and then sells them to local stores.

Back

Wholesalers

Front

A form of primary research, usually consisting of a small group of people gathered together to help discuss or answer a prepared set of questions.

Back

Focus Group

Front

When a business’s expenses and sales equal zero because the business has sold exactly enough units to cover its fixed expenses.

Back

Break-Even Point

Front

A quick description of your business that you use to explain it to customers and investors.

Back

Business Pitch

Front

Rival businesses competing for the dollars your target market spends.

Back

Competition

Front

A chance of losing something.

Back

Risk